All updates

Search Engine Land breaks it down

Share on LinkedIn

Google’s AI Overviews and other AI tools are changing how search works fast.

To stay visible, you now need three layers:

– Traditional SEO (technical + content)
– AEO: optimize for direct answers
– GEO: get cited in AI-generated results

Organic clicks are dropping.

AI is the new front page.

Link: https://lnkd.in/edjDEacP

The week in Google Ads, in one email.

Free. Read by 125K+ marketers every week.

Subscribe for free

Seen something new in your account?

Send me the screenshot