News

Learning Period Guidance Updates

Google has removed the reference to 50 conversions required from its documentation on...

Google Ads Simplifies New Account Creation

Google Ads manager accounts can now create new accounts without the necessity of setting...

Google Ads news – week 40

Promotion update Google Ads has expanded Promotion Mode, using Smart Bidding Exploration...

Kith has zero active Meta ads

One of the biggest streetwear brands in the world. Not a single ad running on Facebook or...

One ROAS Target Can Hide Losing Products

Every product in your shop has its own break-even ROAS. Most advertisers use one ROAS...

Anthropic valued at 430x annual revenue

Anthropic may go public at a valuation of more than $2 trillion. A prospectus seen by...

Your Google Ads account shows a 3.0 ROAS

€10,000 in, €30,000 out. Looks great. Now take off what Google Ads never sees: Product...

Same budget. Same conversion rate. Same order value.

Only the cost per click changes. At €0.90: 5,556 clicks, €45 ad cost per order, €1,667...

Same clicks. Same budget. Same order value.

Only the conversion rate changes. At 1%: 100 orders, €50 ad cost per order, €2,000 loss...

SEA News

On this page, you will find all the latest news and updates related to Google Ads and search engine advertising. Stay up to date with the ever-evolving world of online advertising and discover valuable insights, strategies, and industry trends that can help you make the most of your Google Ads campaigns.

Explore informative articles that delve into various aspects of Google Ads, including best practices for optimizing your ads, targeting techniques to reach your desired audience, bidding strategies for maximizing your return on investment, and the latest features and updates introduced by Google to enhance your advertising experience.

Stay informed about the latest industry trends and emerging technologies that can impact your advertising efforts. From advancements in machine learning and artificial intelligence to changes in consumer behavior and search engine algorithms, our news section covers it all.

Whether you are a seasoned advertiser or just starting with Google Ads, this collection of news articles provides valuable resources to expand your knowledge and stay ahead of the competition. Keep yourself informed, adapt your strategies, and unlock the full potential of Google Ads and search engine advertising for your business’s success.