News

ChatGPT Product Feed Schema

I made a simple infographic for the ChatGPT Product Feed Schema. If you want your products...

OpenAI Moves Product Feeds Into Ads

OpenAI is adding product feeds to its ads manager, moving the feature over from ChatGPT’s...

Google Tag Gateway Comes to Google Cloud

Google Tag Gateway for advertisers is now available via the Google Cloud platform...

Most people think AI Max works like this

Turn it on → Let AI optimize → Results improve “It’s basically autopilot for ads.” But...

Stop prompting Claude like this!

Most people are prompting Claude the wrong way for Google Ads. They ask things like: “Give...

Make Your Ads More Relevant with Keyword Insertion in Google Ads

Keyword Insertion automatically updates your ad text with the keyword that triggered your...

Understanding Keyword Match Types in Google Ads

Keywords determine when your ads can appear based on what people search for. Match types...

How people see server side tracking

Most people think server-side tracking is simple. Set up a server → send events → get...

All Conversions vs All Conversions (by conv. time)

Know what you’re really measuring. Most advertisers only look at one column And make...

SEA News

On this page, you will find all the latest news and updates related to Google Ads and search engine advertising. Stay up to date with the ever-evolving world of online advertising and discover valuable insights, strategies, and industry trends that can help you make the most of your Google Ads campaigns.

Explore informative articles that delve into various aspects of Google Ads, including best practices for optimizing your ads, targeting techniques to reach your desired audience, bidding strategies for maximizing your return on investment, and the latest features and updates introduced by Google to enhance your advertising experience.

Stay informed about the latest industry trends and emerging technologies that can impact your advertising efforts. From advancements in machine learning and artificial intelligence to changes in consumer behavior and search engine algorithms, our news section covers it all.

Whether you are a seasoned advertiser or just starting with Google Ads, this collection of news articles provides valuable resources to expand your knowledge and stay ahead of the competition. Keep yourself informed, adapt your strategies, and unlock the full potential of Google Ads and search engine advertising for your business’s success.