Interesting article from Adalysis: Your PPC Recommendation Engine that shows that reorganizing a single ad group into several ad groups can lead to a better conversion rate.
![](https://adriaan-dekker.nl/wp-content/uploads/2023/01/Reorganized-ad-groups-768x472-1.png)
Interesting article from Adalysis: Your PPC Recommendation Engine that shows that reorganizing a single ad group into several ad groups can lead to a better conversion rate.