Passkeys for certain actions

VIVEK GUPTA shared that starting July 15, Google Ads will require Passkeys for certain actions to improve account security and create a safer advertising ecosystem.

Key points:

Advertisers should set up a Passkey in advance.

Setup steps:

Visit the Google Passkey setup page
Click “Create a Passkey”
Enter your account password
Confirm by clicking “Create a Passkey”

Passkeys replace traditional passwords with more secure login methods such as:

Fingerprint
Face scan
Device screen lock

The post encourages advertisers and agencies using Google Ads to enable Passkeys before the requirement takes effect.

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