Elmar Aga discovered that you can now directly transfer Existing Customers data from the Shopify Audiences app to Google Ads.
This allows you to create customer match audiences for lookalike audiences or exclusions. Previously, only the “Prospecting Seed” audience was available for Google Ads.
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Subscribe for freeGoogle Ads shows this message when you select the option: "Your campaign will be limited to only new customers, regardless of your bid strategy.". You still need to upload a…
Spotted by Anthony Higman
Thanks for sharing Arpan Banerjee
Until then it covers Performance Max and Demand Gen. Google's updated help page now defines the channels for those two campaign types. The placement codes change too. The old 'x'…
Spotted by Hana Kobzová, via PPC News Feed
