Google officially announced some changes
for Merchant Center!
The first one is that Shipping costs are becoming mandatory in:
Denmark
Portugal
Sweden
Finland
Norway
Slovakia
Greece
Hungary
Romania
Brazil
India
New Zealand
The second announcement is a new certification attribute. This attribute is used to describe certifications like energy efficiency ratings.
This certification attribute supports 3 required sub-attributes:
– [certification_authority]
– [certification_name]
– [certification_code]
Also the Availability attribute is now required instead of the quantity for local inventory ads and free local listings.
For multiple prices on your landing page Google now requires the additional prices to be clearly differentiable from the advertised base price.
Changes from July 18, Google is going to automatically extend the expiration date of products that are about to expire.
From 1 September, Products that misuse out_of_stock availability will be disapproved!
For more information check: https://lnkd.in/e6DQttDM
