Below an example:
In November, you start with a $5 daily budget ($152/month).
By November 24, after spending $103, you raise the budget to $10/day.
The maximum for November is:
$103 + ($10 * 7 days) = $173.
How do budget changes work in Google Ads?
Below an example:
In November, you start with a $5 daily budget ($152/month).
By November 24, after spending $103, you raise the budget to $10/day.
The maximum for November is:
$103 + ($10 * 7 days) = $173.