Since February 3, Performance Max ads appear to have stopped serving on Google Maps.
In the Channel performance report, Maps is showing 0 impressions and $0 spend while Google Search is taking 100% of the budget.
There’s been no official explanation from Google so far, but it’s worth checking your campaigns to confirm if you’re seeing the same.
To verify: go to your Performance Max campaign → Channel performance → check Maps data.
This was first flagged by Jason King & Hana Kobzová
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