Google has announced that Interactive Reports will roll out in beta to all Google Ad Manager publishers in Q3 2024.
Interactive Reports is a new reporting tool that makes it easier for you to get the information you need.
With Interactive Reports, you can:
•Create reports and view the results on a single screen
•Select metrics and dimensions using a type-to-select search bar, or view all available in a dedicated window
•Analyze data in Ad Manager using pagination, data comparisons (including percentage change), flags, and filtering/sorting
These features provide the following benefits:
•Reduced need for third-party tools
•More efficient data analysis
•Better insights
