Google has sent me a reminder that from 16 January 2024, they will begin to apply the requirement of certified CMP’s that integrates with IAB Europe’s Transparency and Consent Framework (TCF) when serving ads to users in the European Economic Area (EEA) or the UK.
This policy covers publisher products like Google AdSense, Ad Manager, or AdMob.
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Subscribe for freeIf you upload one batch to several accounts and they share the same conversion action name, Google may accept a GCLID or phone number in an account that never got…
Spotted by John Horn, via Search Engine Land
The AI is campaign-aware and covers text copy, keywords and landing pages. You can download a CSV for internal sign-off or review in Google Ads before going live. Website translation…
Spotted by Google Ads
The list already covered the European Union, India and New York. If your campaigns target these locations, ads with assets you mark as AI created or edited will carry a…
Via Barry Schwartz (Search Engine Roundtable)
