Google Ads news – week 11


Large AI Max recommendation

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Hana KobzovΓ‘ discovered that A large recommendation card promoting AI Max is now appearing in the Recommendations tab in Google Ads.


AI Voice

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Arpan Banerjee received this email about Performance Max getting AI Voice narration!


GML 2026

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Google Marketing Live 2026 set for May 20!


200 Off

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Thomas Eccel discovered that Google Ads can now show a”𝟐𝟎𝟎$ πŽπ…π…” π›πšππ πžπ¬ 𝐨𝐧 π’π©π¨π§π¬π¨π«πžπ 𝐒𝐑𝐨𝐩𝐩𝐒𝐧𝐠 𝐋𝐒𝐬𝐭𝐒𝐧𝐠𝐬.


Google Shopping Ends UK Pharmacy Targeting for Germany & Austria

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Starting March 2026, Google will update its Shopping Healthcare and Medicines Policy, ending the cross-border certification program that currently allows UK-based online pharmacies to advertise to users in Germany and Austria.

Affected advertisers should review their account settings and targeting to stay compliant.


Google Ads Update: Financial Services Verification in Malaysia

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Google will introduce mandatory financial services verification for advertisers targeting Malaysia.Applications open: March 10, 2026

Enforcement begins: April 14, 2026

Advertisers will need to:Get verified by Google’s compliance partner G2Apply for Google Financial Services Verification

This applies to services such as banking, credit and loans, investments, brokerages, and insurance.

Advertisers and agencies managing these campaigns who do not complete verification before April 14, 2026 will no longer be able to run financial services ads in Malaysia.Thanks for sharing Arpan Banerjee.


Brand logo’s

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Hester Geerdink just sent me this post from Chris Nightingale that Google is rolling out brand logo’s in shopping!


YouTube topic insights

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An open-source YouTube Topic Insights dashboard (built on Google Cloud and powered by the YouTube Data API + Gemini) helps marketers easily identify emerging trends and top creators by turning raw video data into actionable insights.

It’s available on GitHub, and users are invited to suggest other marketing challenges that could benefit from open-source solutions.


Merchant Center for agencies

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Google has launched the new Merchant Center for Agencies in the U.S. and Canada!


Big news for Shopify merchants!

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Shopify just announced that ChatGPT will soon power agentic storefronts, allowing shoppers to discover products and complete purchases directly inside ChatGPT.

This new sales channel is expected to roll out by default, with merchants able to manage settings from their Shopify Admin.

What this means

New AI-driven discovery channelFrictionless in-chat purchasingPotential boost in reach & conversions


Redesign

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Google Ads has now introduced a redesigned Asset Optimization section for Demand Gen campaigns, with a more structured interface. Thanks for sharing Thomas Eccel


Subscription

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Starting March 31, 2026, Google will allow certified U.S. online pharmacies to advertise prescription drugs via recurring billing, including subscriptions, bundled treatment plans, and consultation services.

To participate, merchants must maintain certification, clearly disclose fees, submit full subscription pricing in feeds, link to subscription terms, and follow existing healthcare and recurring billing policies.

Previously disapproved accounts can request a new review once compliant.


Wine

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Starting March 31, 2026, the physical goods subscriptions policy will be updated to formally include alcohol (for example, Wine Clubs) for eligible merchants in the United States.


More rich media

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You might start seeing a notification saying β€œMore rich media available for your Google Ads.”This means Google-owned assets will now be available directly in the platform, including:

β€’ Photos

β€’ Videos

β€’ Icons

β€’ 3D assets

β€’ Text elements.

Instead of sourcing and uploading everything yourself, advertisers will be able to build creatives directly inside Google Ads.

It is another step towards a future where AI, creative production, and campaign setup all happen in one place.Faster testing. More variations. Less friction between idea and launch.

Thanks for sharing Bia Camargo


Linking YouTube

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Week 11 finished

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