Arpan Banerjee & Dario Zannoni discovered there’s a new option under General Account Settings in Google Merchant Center that lets Google use your existing marketing content (like newsletters, social posts, and promos) to enhance visibility across Google services such as Search, Shopping, and Maps.
When enabled, Google may extract:
– Social media links and content
– Sales and promotion info
– Brand imagery and videos
– Brand tone, voice, and values
More details here.
