I have seen it many times.
People follow the best practices.
But do you have enough conversions?
I see a lot of the times small accounts that:
– Bid on conversions
– Use Broad Match
But the account only has:
– 2-3 conversions per month
What I would prefer for a small account?
– Phrase or Exact
– Manual CPC
Of course, you need to test things.
If something else works better for you do it.
If it not works keep testing.
Free. Read by 125K+ marketers every week.
Subscribe for freeGoogle Ads shows this message when you select the option: "Your campaign will be limited to only new customers, regardless of your bid strategy.". You still need to upload a…
Spotted by Anthony Higman
Thanks for sharing Arpan Banerjee
Until then it covers Performance Max and Demand Gen. Google's updated help page now defines the channels for those two campaign types. The placement codes change too. The old 'x'…
Spotted by Hana Kobzová, via PPC News Feed
