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Display & Video 360 API — April 2026 Update

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Google has released its April 2026 update to the Display & Video 360 API, introducing several enhancements for advertisers and developers:

Expanded support for additional Exchange and ThirdPartyVendor values
New AdAsset identifier fields within AdGroupAd resources
Beta support for Demand Gen resource management

Demand Gen capabilities are currently limited to allowlisted partners.

Eligible users can now retrieve, create, update, and delete Demand Gen line items, ad groups, ads, and associated targeting via the API.

Full general availability of Demand Gen support is planned for later this year.
Developers are encouraged to review the release notes and update their client libraries to access the latest features.

Thanks for sharing Arpan Banerjee.

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