Arpan Banerjee just sent this article about that European regulators are investigating a secret ad deal between Google and Meta that bypassed Google’s rules on targeting minors.
Meta used Google’s internal data to reach teens via a group labeled “unknown,” circumventing safeguards.The campaign, run by Spark Foundry, began in Canada, expanded to the U.S., and was canceled after an FT report.
Google tightened policies, mandated staff training, and halted some collaborations with Meta.Both companies face escalating regulatory scrutiny, with ongoing antitrust cases against Google and pressure on Meta over child safety on its platforms.
