Introducing Ask Advisor

Another major announcement from Google at Google Marketing Live: introducing Ask Advisor.

Ask Advisor is a new AI-powered assistant that works across Google Ads, Google Analytics, Google Marketing Platform, and soon Google Merchant Center.

The goal: bring all of Google’s marketing tools together into one intelligent experience.


Key capabilities:

Cross-product AI collaboration
Connects multiple AI agents into one unified assistant
Provides proactive, personalized recommendations

Faster campaign creation

Example: “Find new customers for my hair care products”
Pulls product data from Merchant Center and builds campaigns in Google Ads in just a few clicks

Unified insights

Combines data from Google Ads and Google Analytics
Explains what worked and recommends next steps

Accessible to everyone
Designed for both marketers and analysts
Reduces the need to jump between platforms

Availability

Currently in beta for English-language accounts

More features rolling out later this year

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