Discover for Desktop 🚨
Google is now rolling out Discover for Desktop 🚨 Discovered by Barry Schwartz & Damien Andell. Now show some Ads 😅
Discover for Desktop 🚨 Read More »
Google is now rolling out Discover for Desktop 🚨 Discovered by Barry Schwartz & Damien Andell. Now show some Ads 😅
Discover for Desktop 🚨 Read More »
Google CEO Sundar Pichai said that ad revenue from AI Overviews in Search is currently on par with traditional search ads. He’s optimistic AI will improve ad relevance and performance over time. While AI Overviews rarely show ads directly, they appear above and around them. Google claims monetization is strong, but some worry AI summaries
AI Overviews Rival Search Ad Revenue Read More »
A few weeks ago, I saw this change in the design from Google Tag Manager when selecting a trigger! Looks cleaner. Can’t really remember the last time that Google made changes to the design of Tag Manager. But I like this small change.
Design change GTM Read More »
The automatic collection for user-provided data now gives you more options; before, you could only exclude certain elements!
Brand report Arpan Banerjee discovered that the brand Merchant Center report is rolling out further. Bold text Arpan Banerjee discovered that Google is testing with Bold text in YouTube Ads! Lawsuit Google is facing over €12 billion ($13B) in civil lawsuits from European price comparison sites, following the EU’s 2017 antitrust ruling that fined the
Google Ads newsletter – week 20 sponsored by ProfitMetrics.io Read More »
Brand report: https://lnkd.in/eMTBCYC5Bold text: https://lnkd.in/ezJAbuiiLawsuithttps://lnkd.in/eS7V_SetGoogle introduced GIGA: https://lnkd.in/er8Hw_EmStreamed x years ago: https://lnkd.in/enTrxM_6Pmax device control live: https://lnkd.in/e223UKvaEcom Barometer April: https://lnkd.in/errfRYGhLeaked emails: https://lnkd.in/e7MBSrGXAds funded by: https://lnkd.in/ez7x_a93New design: https://lnkd.in/e_e2i5AYGoogle Ads Outage – Global Bidding Issue: https://lnkd.in/eeiHzfgyAI Max interview:https://lnkd.in/e8QWxRSgGA4 Measurement Protocol Update: https://lnkd.in/eeEpiTSYYouTube Launches Peak Points: https://lnkd.in/e9YepxvMGenerative AI 3D Models: https://lnkd.in/ezFT6-8m
Google Ads news week 20 – sponsored by ProfitMetrics.io Read More »
I posted about it a few days ago. But Dale W. Harrison added some context to it! So to begin, it’s not instant. The effects play out over time. When you start brand marketing, you impact the 5% of buyers who are in-market now. The other 95%? You’re building awareness that might pay off months
What happens when you turn brand marketing on (or off)? Read More »
Just saw something impressive from Google Research: they’re using generative AI to turn regular 2D product photos into full-on 3D models automatically. No special equipment. No 3D scanning. Just AI. This has big implications for online shopping:– See products from all angles– Fewer returns– More confidence at checkout– And… brands can scale this fast across
AI turns 2D product photos into 3D Models Read More »
Dynamic Search Ads can be a great way to scale search campaigns by matching ads to website content. But they’re not always the right tool. Here’s when I don’t recommend using DSA: – Your website changes frequently (e.g., daily deals or flash sales)– Important content is gated (login required)– The site relies heavily on JavaScript,
When NOT to use Dynamic Search Ads (DSA) Read More »
A study by OneLittleWeb shows AI chatbots grew 81% year-over-year, reaching 55.2 billion visits, but still only make up 3% of total search traffic. Search engines had 1.86 trillion visits, slightly down by 0.5%. ChatGPT leads among chatbots, while Google dominates search.
AI chatbots grew 81% year-over-year Read More »