May 9, 2025

Install Consent Mode or lose conversion tracking (Active TODAY)🚨

Microsoft is rolling out policy enforcement with full enforcement taking effect on May 5th, 2025 (TODAY) Not installing consent mode will affect your advertising performance by preventing retargeting and conversion measurement for site visits coming from the EEA, UK, and Switzerland! I use Cookiebot Web CMP by Usercentrics, myself, for consent mode in Microsoft, and I

Install Consent Mode or lose conversion tracking (Active TODAY)🚨 Read More »