GCLID Error
Benjamin Wenner discovered that Google has been having some issues with the GCLID uploads from 12th September until today.
September 25, 2024
Social Security Number?
Crazy Google just asked for Anthony Higman Social Security number 😂
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New First position Ads for all YouTube content
Arpan Banerjee just sent me that Google is expanding first position ads for all YouTube content. Reaching your target audience can be challenging, but First Position guarantees that your brand will be the first in-stream ad viewers see on YouTube at the moments most relevant and impactful for your business. Previously, First Position was only
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New confidential matching
Google launched a new privacy-enhancing technology for advertisers, built on confidential computing. Using Trusted Execution Environments (TEEs), confidential matching allows businesses to securely manage and process their first-party data, ensuring that sensitive information remains protected even during processing. Google has implemented this technology in its Ads products to allow advertisers to safely connect their data
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tROAS Change
Thomas Eccel discovered that Google will now automatically adjust your budget for the ROAS recommendation watch out.
New Pmax setting
Bart van de Casteel discovered this new video in the automatic asset settings. With this setting, Google can improve your video by adjusting the size.
New Advanced promotions
Arpan Banerjee found these two new advanced options for promotions!
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