Khushal Bherwani & Barry Schwartz found out that Google Ads offers a feature for call extensions where a QR code appears on the screen, allowing you to scan it from your phone to make a call. Now, Google is also testing sending this number to your phone via text or email. ———– â™» Share and […]
New extension test 🚨 Read More »
Just added some new tips, videos and a shopping attributes file to the settings & tips checklist. Will add the merchant center settings in the upcoming weeks.
The Multi Campaign Experiments Beta allows testing multiple campaigns simultaneously, useful for limited conversion volume. It involves setting up Base and Trial arms, each with different bid strategies. Best practices include grouping campaigns into bid strategies, avoiding testing multiple variables simultaneously, and ensuring consistent experiment settings for fair evaluation. Focus on comparing results between the
Want to test more than one campaign? Read More »
Niklas Hahn just sent me that YouTube Ads have changed. You can now run up to 5 videos at once and show 5 calls to action, 5 headlines, and 5 descriptions. This is big news! ———– â™» Share and Like this post if you found this insightful ———– For more tips and information check my
Breaking news for responsive YouTube Ads 🚨 Read More »
It is possible to use enhanced conversion without a data layer, this was shown yesterday by Luc Nugteren. I made a video on how you can do this. And how you can check if it works. React with “datalayer” and I will send it for free ———– â™» Share and Like this post if you
How to use enhanced conversion without a data layer? Read More »
So, after my previous post about implementing the cookie banner in the middle of the screen. I got some recommendations to make my Cookiebanner more in line with the GDPR rules. I made the following changes in Cookiebot: – every button the same color– more options( decline, adjust , accept)– close button– background of the same
Why I changed my Cookie banner Read More »
YouTube unveiled three new updates for content creators: – Live stream reaction analytics.– New and returning viewer impression breakdown.– The ability to live stream to YouTube in HDR. For more information, please refer to this link!
New YouTube updates Read More »
Arpan Banerjee sent me this month’s product roundup of Microsoft Ads which includes the launch of: -Maximise Conversion Value bid strategy for search and shopping campaigns, – the introduction of Microsoft Click ID for improved conversion tracking– the implementation of smart image cropping for Audience ads– image extensions using AI– the addition of new languages
Microsoft Ads monthly product roundup Read More »
Khushal Bherwani discovered that Local pack ads are now appearing within the SERPs, not just in the dedicated local pack section! ———– â™» Share and Like this post if you found this insightful ———– For more tips and information check my Google Ads settings template: https://lnkd.in/e65mXXai
Local sponsored ads Read More »
Arpan Banerjee just sent me that OpenAI is launching an accessible version of its flagship conversational AI, ChatGPT, which can be accessed without logging in. This version will lack certain features available to logged-in users and will have stricter content policies. Users can opt out of having their chats used for training data. The company
ChatGPT no longer requires an account Read More »