New Customer acquisition
Google will launch a new product for PMax in the next month! This will be a High Value Optimization for NCA in PMax (source).
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February 9, 2023
New Cost-Per-Hour Masthead placements
With Cost-Per-Hour Masthead, YouTube gives advertisers the ability to buy its most visible placement during or after important moments like sports games!
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Merchant Center Link
Google can now show a Merchant Center link in the Google Business Profile status dashboard!
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Hotel carousel
The “shopping” hotel carousel is now also live in other countries! Before users only saw this inside the Hotel pack. Now it appears at the top of the page (source).