Yesterday Google announced that you can now use third-party segments with GA4 audiences on Google Ad manager.
You can now also set a default conversion value in GA4.
New features GA4
Yesterday Google announced that you can now use third-party segments with GA4 audiences on Google Ad manager.
You can now also set a default conversion value in GA4.
Google Ads often counts existing customers as new, so you pay acquisition costs for retention.
Join the free webinar on June 30 at 14:00 CEST to learn how POAS, profit data, and real LTV fix this.
Bid for future profit not easy conversions.
