Author name: Adriaan

30.000 followers!

Yesterday I finally reached the milestone of 30,000 followers I’m very thankful for all the positive feedback and for everybody who follows me! If you want to back-me you can tip me on https://lnkd.in/gMj9itvy or become a monthly subscriber.  In return for a subscription, I will send you every month an overview of all the news around

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Google Ads Guides

Over the last months, I have a few Google Ads Guides! Below I have made a list of these guides. Future of video:https://lnkd.in/gV4iX3zABest practices Google Feed Optimizations: https://lnkd.in/gMQMRcHeReach Planner Guide: https://lnkd.in/gCEAFsY5YouTube Metrics: https://lnkd.in/ggu5kufGResponsive Search Ads: https://lnkd.in/gDvCv7gzPerformance Max Guide: https://lnkd.in/ggQQQy7ZPerformance Max announcements GML: https://lnkd.in/gxDuc5vVComprehensive Measurement Guide: https://lnkd.in/gxbidKkf

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Google Ads news week 41

Below you find all the Google Ads news from week 41. If you want to receive these updates automatically then sign up for the newsletter: https://lnkd.in/eFk-bSsp. Don’t want to check LinkedIn? Then you can check my website: https://lnkd.in/eZH8my6y Dynamic Product Ads released by Channable:https://lnkd.in/eCXRXrtfRoll out Demand Gen Ads: https://lnkd.in/eui_VfRiTwitter Placement Google Ads: https://lnkd.in/e8PwJpSeAutomatically adds products in Merchant Center: https://lnkd.in/esZA6xrVOffer rewards

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Offer rewards policy update

Barry Schwartz found out that On October 31, 2023 Google will update its policies for ads that offer rewards to allow indirect or non-monetary items to be offered as rewards. Some examples from Amit Saha are loyalty rewards/points, product free shipping, product or service free trial, game character extra life, and game character skin. For more information read the message

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Google’s Automated Product Inclusion in Merchant Center

A month ago Arpan Banerjee sent me this new tool where Google automatically adds products in Merchant Center. Denie Geertzen just tagged me in the latest post from Martijn Beumerwhere he tells more about this feature.  One of the interesting things is that Martijn sees a gradual expansion of this feature across more and more Producthero Merchant Centers. So

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