Jos IJntema found a new feature in GA4 called calculated metrics! This feature is not announced by Google yet.
New GA4 feature
Jos IJntema found a new feature in GA4 called calculated metrics! This feature is not announced by Google yet.
Google Ads often counts existing customers as new, so you pay acquisition costs for retention.
Join the free webinar on June 30 at 14:00 CEST to learn how POAS, profit data, and real LTV fix this.
Bid for future profit not easy conversions.
