Here’s the real breakdown: Meta Ads Meta can spend up to 175% of your daily budget on high-performance days, but no worries they keep the weekly spend in check. Over a calendar week (Sunday to Saturday), your total spend won’t exceed 7x your daily budget. Example: If your daily budget is €100, Meta might spend […]
Meta vs. Google Ads: Daily Spending Limits Read More »
August 2025 update In August 2025, Google will update internal enforcement of its Healthcare and Medicines policy: – The Restricted Medical Content label will be deprecated. – This does not change the rules around targeting prescription drug keywords. – Certified advertisers will still be able to target these keywords as before. – The Restricted Drug
Google Ads news – August Recap Read More »
Meta doesn’t spend your daily budget exactly every day. Instead, it plays with flexibility to get you better results. Here’s how: → On some days, Meta can spend up to +75% more than your set daily budget.→ On other days, it’ll spend less.→ Over the week? Never more than 7x your daily budget. Example: Daily
Reminder for Meta Ads’ daily budgets how they actually work Read More »
Below an example: In November, you start with a $5 daily budget ($152/month). By November 24, after spending $103, you raise the budget to $10/day. The maximum for November is: $103 + ($10 * 7 days) = $173.
How do budget changes work in Google Ads? Read More »
Salary? Up to $393,000 a year. Wait wasn’t AI supposed to take care of content? Here’s the point: AI can generate words, but it can’t own the strategy. It can’t decide the story a brand should tell, the emotions it should trigger, or how to connect with the right audience at the right moment. That’s
OpenAI is hiring a Content Strategist Read More »
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