News

AI agents are the next evolution beyond tools like ChatGPT!

While ChatGPT excels at generating text based on prompts, AI agents take it a step...
SEA

Individual campaign budget or a shared budget

Saquib Syed discovered that you can now directly choose between an individual campaign...

Daily budgets: how they actually work

Reminder for Meta Ads’ daily budgets how they actually work Meta doesn’t spend your...

From “Building Brand” to “Future Demand”

A trap that can happen in performance marketing: chasing short-term conversions without...

Summary of the May 2025 Microsoft Advertising updates

Ads Studio in Editor: – Create/edit ad assets directly in Microsoft Advertising...

Uber Turned Off Meta Ads, Saw No Impact, and Saved $35M

In 2018, Uber’s US & Canada Rider Performance Marketing Analytics team discovered that...

AI Overview live in The Netherlands

First time seeing AI overview live in the Netherlands! Looks like Google is speeding up...

New image enhancements

Hana Kobzová told it 1-2 weeks ago. The new image enhancement feature for Pmax will be...

Meta Ads Update 🚨

Meta is rolling out video ads on Threads, now testing in-feed placements (19:9 and 1:1...

SEA News

On this page, you will find all the latest news and updates related to Google Ads and search engine advertising. Stay up to date with the ever-evolving world of online advertising and discover valuable insights, strategies, and industry trends that can help you make the most of your Google Ads campaigns.

Explore informative articles that delve into various aspects of Google Ads, including best practices for optimizing your ads, targeting techniques to reach your desired audience, bidding strategies for maximizing your return on investment, and the latest features and updates introduced by Google to enhance your advertising experience.

Stay informed about the latest industry trends and emerging technologies that can impact your advertising efforts. From advancements in machine learning and artificial intelligence to changes in consumer behavior and search engine algorithms, our news section covers it all.

Whether you are a seasoned advertiser or just starting with Google Ads, this collection of news articles provides valuable resources to expand your knowledge and stay ahead of the competition. Keep yourself informed, adapt your strategies, and unlock the full potential of Google Ads and search engine advertising for your business’s success.