News

Tariffs are expected to impact both ecommerce sales and advertising spend.

A forthcoming EMARKETER report will explore these effects in detail. Meanwhile, an IAB...

Call to action on picture?

Ömer Seyfettin Ekinci saw this call to action on the picture of a YouTube ad looks weird...

Server-Guided Ad Insertion

Google introduces Server-Guided Ad Insertion (SGAI), a new ad insertion method that blends...

Merchant opportunities report

Google has updated the Search Console Shopping tab listings report, now renamed to the...

Updates to policy information

In April 2025, Google improved the clarity and structure of several policy articles...

Five new creation tools in YouTube Shorts

YouTube Shorts is launching five new creation tools this spring to make video editing...

GA4 support update

GA4 has added support for all match types for item-scoped dimensions in “Explore”...

Customizable report snapshots

Brais Calvo Vázquez discovered that GA4 is rolling out customizable report snapshots with...

VIDEO ADS IN SEARCH 🚨

Sachin Patel & Barry Schwartz discovered that Google is now testing with showing video...