News

Three important bidding and budgeting updates

Google has announced three important bidding and budgeting updates for Google Ads: Smart...

How people see Advertising in 2026

Most people think advertising is simple. Create an ad → run it → get sales. Reality in...

The Google Ads Growth Roadmap

🚀 THE GOOGLE ADS GROWTH ROADMAP (2026 EDITION) Most Google Ads accounts don’t fail because...

AI Max in 2026

Most people think AI Max works like this: Turn it on → Let AI optimize → Results improve...

Customer Lifecycle Goals

Most people optimize campaigns like this: Get conversions → Lower CPA → Scale But that’s...

Stop prompting like this!

Most people are prompting Claude the wrong way for Google Ads. They ask things like: “Give...

Dynamic Remarketing Explained

Most people think remarketing works like this: Show ads → Remind users → Hope they come...

5 million impressions!

Clocking in a record of 5 million impressions last 7 days. What I learned from it:...

7 skills to master Google Ads in 2026

Most people think Google Ads is about pushing buttons. It’s not. The best Google Ads...