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Ad fraud will double

Interesting graph from Juniper Research about how ad fraud will double from 2023 to 2028!...

Working more ≠ working better?

And science backs it up. A study by Stanford University found that productivity drops...

Search Partner Network Placement report live 🚨

Aleksejus Podpruginas discovered that Google has launched Search Partner Network (SPN)...

Which automated strategy should I use?

Now first of all I got this model from the Google Website and there is one thing you...

95% of B2B buyers aren’t ready to buy

Yet we spend 92% of our budget on the 5% who are. – 90% of vendors who made the...

One big mistake? Thinking keyword insertion magically mirrors the search term

Technically, it can, but only if the search term actually triggers that keyword.See where...

Nike wiped out $150B in value

One of the clearest brand strategy fails in recent memory. In 2020, John Donahoe became...

No consent mode = No Microsoft Clarity 🫨

Brais Calvo Vázquez posted that Notices are now going out: starting October 31, 2025...

Elon Musk takes Apple & OpenAI to court over AI competition

Elon Musk’s xAI and X Corp. have filed a federal antitrust lawsuit against Apple and...