Author name: Adriaan

Google Ads news week 17 sponsored by ProfitMetrics.io

Lift studies: https://lnkd.in/epcCHFBTYouTube CTA: https://lnkd.in/eSbFP8SVChatGPT Ads interface: https://lnkd.in/epdwuzY8AI-Qualified Call Leads: https://lnkd.in/eFvrT4mnPolicy change: https://lnkd.in/eBmqnN5MAI agent Ads Advisor: https://lnkd.in/e35wJwagYouTube overview: https://lnkd.in/eKxkcaB7Consent mode: https://lnkd.in/eC9GjANvPMAX placement test: https://lnkd.in/eq5nvbgpBudget pacing: https://lnkd.in/ejFG6B2GAW Tag: https://lnkd.in/eY2ACCywAPI V24 Conversions: https://lnkd.in/ej3wptfzDisplay change: https://lnkd.in/eUKpHZufNew gpt ads: https://lnkd.in/eNkdJGkESponsored stores: https://lnkd.in/eywki2QKImage to animation: https://lnkd.in/eAj9iwV2Demand Gen drops: https://lnkd.in/eQByVCUcDemand Gen review: https://lnkd.in/ehG7CrFbAPI 24 forecasting: https://lnkd.in/eUtN2PVV

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Google Ads news – week 17

Google Ads News API V24 Google Ads API v24 simplifies keyword forecasting and it’s a notable shiftGoogle has updated GenerateKeywordForecastMetrics, moving toward a more focused and consistent forecasting model aligned with actual campaign performance. What’s new? Forecasts now align with bidding strategies Manual CPC / Maximize Clicks → clicks, average CPC, cost Maximize Conversions →

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Google Ads Forecasting Gets More Practical

Google Ads API v24 simplifies keyword forecasting and it’s a notable shiftGoogle has updated GenerateKeywordForecastMetrics, moving toward a more focused and consistent forecasting model aligned with actual campaign performance. What’s new? Forecasts now align with bidding strategiesManual CPC / Maximize Clicks → clicks, average CPC, costMaximize Conversions → conversions, average CPA, cost Forecasts no longer

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If your Demand Gen ads are stuck “in review”… it’s not just you

Advertisers are reporting 7+ day delays — with no policy flags, no warnings, and no clear reason. What’s weird:• It’s only impacting Demand Gen• Search & Performance Max reviews are moving normally• Delays are showing across accounts + industries Even Ginny Marvin has confirmed it: 👉 Google is aware and working on a fix (no

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Microsoft Advertising Launches AI Max 

Microsoft Advertising Launches AI Max (April 25, 2026) Microsoft has introduced AI Max, a new suite of features for Search campaigns designed to improve ad performance using AI. Core capabilities: AI Max enhances query matching, ad personalization, and URL routing, helping ads appear more effectively across AI-driven surfaces like Copilot Search and Bing. Control features

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