News

AOV important to watch in Google Ads

Besides conversion rate, AOV is an important metric to watch in Google Ads.Conversion rate...

Phishing attempts targeting Ahrefs accounts are going around.

Stay sharp and only log in via the official Ahrefs website. Don’t click suspicious links...

Campaign Manager 360 API v4

Google is sunsetting the Campaign Manager 360 API v4 on February 26, 2026. Thanks for...

ChatGPT is on track for unprecedented global scale

ChatGPT is on track for unprecedented global scale, with OpenAI projecting 2.6 billion...

The “Secret Weapon” for Aggressive Scaling: New Customer POAS

Everyone is obsessed with ROAS… But… When you track New Customer POAS (Profit...

New Experiment Center

Google has launched a new Experiment Center in Google Ads — a centralized dashboard that...

Ads Decoded

Google has launched a new podcast called Ads Decoded, hosted by Ginny Marvin, to give...

3 months ago Google ended the Privacy Sandbox 👋

Five years. Dozens of tests. Endless industry debates. And in the end we’re right back...

Logo settings moved in Google Merchant Center

Google has moved the logo settings in Google Merchant Center Next from the Business Info...