Shout-out to Juozas Kaziukėnas for uncovering how the upcoming ChatGPT ads system is shaping up. Really interesting (and important) findings: Ads in ChatGPT are coming, and there will be a dedicated ads settings panel.OpenAI explicitly states that advertisers will not see chats, history, memories, personal details or IP addresses. There will be two separate ad […]
Georgi Zayakov discovered that Google Ads has quietly added a new data source diagnostics view in Data Manager that shows clear connection health statuses and actionable error messages, so you can spot broken or degrading data connections before they affect reporting or bidding. This is especially useful if you rely on offline conversions, CRM imports
Google Ads Data Connection Diagnostics Read More »
Google Ads has launched a new product-level campaign view that gives advertisers much more clarity on how individual products perform. You can now see how a single product (SKU) performs across all campaigns, all in one place. What changed? Under the Products tab in Google Ads: This includes both Standard Shopping and Performance Max campaigns.
New in Google Ads: Product Level Campaign View Read More »
Google has released a new instructional guide aimed at agencies that manage multiple Merchant Center accounts. This resource is designed to help teams better understand and use the updated agency workflow tools in Merchant Center. What’s included in the guide? The video guide walks through key features of Merchant Center for agencies, including: This builds
🚨 Google Shares Merchant Center for Agencies Guide Read More »
Google is expanding Gemini 3 in AI Mode to more countries, making its most advanced generative search experience available to a much larger group of English-language users. What started as a limited rollout is now reaching a broader global audience, meaning more people will encounter AI-driven answers directly within Google Search. Gemini 3 in AI
Google has clarified how AI Max for Search decides which ads to show, and the explanation confirms a fundamental shift away from traditional keyword-based matching. Rather than relying purely on the literal search query a user submits, AI Max prioritizes inferred intent when determining ad eligibility. In practice, this means AI Max evaluates a broader
New explanation AI Max Read More »
Barry Schwartz discovered that Google just refreshed its Store Widget program (formerly the “Top Quality Store badge”). There are now three widget types merchants can embed on their websites: • Top Quality Store widget – for stores meeting Google’s highest standards (reviews, policies, performance).• Store Rating widget – for stores with ratings but not “Top
Refreshed Store Widget Read More »
This is sad because you do not know from which keyword, ad group, campaign or channel a conversion came. Without that information, you cannot steer toward succes.
A lot of lead generation companies do not measure offline conversions Read More »
If you use optimized targeting in your remarketing campaign it’s not remarketing anymore! If you are running remarketing check your settings to be sure you are not using optimized targeting. You can see If you are using optimized targeting at audience segments. Opting out can be done in ad group settings when you click on
Don’t make this mistake in your remarketing campaign Read More »
Google Ads News 📈 E-barometer July Update by ProfitMetrics.io July followed the usual seasonal dip, with turnover down 4.8% compared to June. However, the decline was smaller than in previous years. More importantly, revenue grew 16% year-over-year, supported by a 13% increase in order volume. Ad spend rose 21% compared to last year, but gross
Google Ads news – week 34 Read More »