Google is testing new search page designs that integrate chat technology. For more information read this article!
“Simplifying” content targeting
Google is changing the content targeting in Google Ads. With the word to help you reach more potential customers, Google is simply saying: You get less control and we will show Ads to more people. An example from the Google Help page: “Your ads will target any of your selected content in your ad group.
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New version ChatGPT plus
OpenAI is launching a pilot subscription plan for ChatGPT called ChatGPT plus. This version will cost 20 dollars per month. With this subscription, you get a conversational AI that can chat with you, answer follow-up questions, and challenge incorrect assumptions. Other benefits from ChatGPT plus: – general access to ChatGPT, even during peak times– faster response times– priority
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OpenAI launches new tool
OpenAI launches a new tool to detect AI-generated text! For more information check this article.
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LinkedIn SEO title for articles
LinkedIn now lets writers add an SEO title and Meta description for their articles. You can find this option: Write article > Publishing menu > pulldown menu > Settings.
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Google Ads update to Government documents
Google has made an update to government documents : They will shift policy to an exhaustive list of in-scope categories only, include region-specific category exclusions, include government issued business identification as in scope of policy, allow government authorized providers and deprecate the requirement for “delegated providers”. For more information check: https://lnkd.in/exq7C6G2
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Search Console new features
Google has added some new features to the Search Console report. From now on you can see the impressions that a video receives and filter the sitemap (source).
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Improved search GA4
Google has updated the search bar. With this update, you will be able to find information about your current property or account. Also, you can navigate to others properties.
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Google Discover Germany & France
According to Mauro Z. you can now also advertise on the Google Discover feed in Germany & France. Before Google Discover ads were unavailable in these countries.
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Google consolidates
Thomas Eccel found this new update from Google where they announced that Topics, Placements, Display/Video keywords will be consolidated into a single Content page and report. Exclusions will also be consolidated into a single report on the same page. Besides this, your ads will target any of your selected content in your ad group. If you targeted “bikes”
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