News

Specific Audiences only in Google Merchant Center

Since when can you show Google Merchant Center promotions to specific audiences only? You...

Human clicks vs ChatGPT Citations

New analysis reveals that AI tools like ChatGPT treat Google results in a manner that...

New CTR Study

Backlinko published a new CTR study based on 4 million Google search results. The data is...

New asset optimisation

Starting 4 September 2025, Google Ads will automatically apply a new asset optimisation to...

Update Brand Guidelines

Hana Kobzová discovered that Google is asking advertisers to update brand guidelines in...

“It fundamentally changes what it means to be an e-commerce brand”

OpenAI is prototyping a checkout system within ChatGPT, allowing users to complete...

The ABCs of Account Structure

Google has uploaded some files to optimize your account structure. It suggests three key...

🚨 BREAKING: Google Ads are coming to AI Mode 🚨

A leaked internal doc shows Google is preparing to roll out ads directly inside its...

Insights in YouTube Search terms

Elliot Smith shared this tip, where you can see search terms that triggered an impression...

SEA News

On this page, you will find all the latest news and updates related to Google Ads and search engine advertising. Stay up to date with the ever-evolving world of online advertising and discover valuable insights, strategies, and industry trends that can help you make the most of your Google Ads campaigns.

Explore informative articles that delve into various aspects of Google Ads, including best practices for optimizing your ads, targeting techniques to reach your desired audience, bidding strategies for maximizing your return on investment, and the latest features and updates introduced by Google to enhance your advertising experience.

Stay informed about the latest industry trends and emerging technologies that can impact your advertising efforts. From advancements in machine learning and artificial intelligence to changes in consumer behavior and search engine algorithms, our news section covers it all.

Whether you are a seasoned advertiser or just starting with Google Ads, this collection of news articles provides valuable resources to expand your knowledge and stay ahead of the competition. Keep yourself informed, adapt your strategies, and unlock the full potential of Google Ads and search engine advertising for your business’s success.