Google has introduced a useful update for Performance Max campaigns: advertisers can now select individual asset groups directly within the Products report.
This makes it much easier to analyze product-level performance for specific asset groups without relying on extensive filtering or time-consuming workarounds.
Previously, understanding how individual products performed across different asset groups required considerable effort. With this update, advertisers gain clearer insights and can make faster, more informed optimization decisions.
The new asset group dropdown includes options such as Brand, Search Themes, and Your Data.
The update was first reported by Yash Mandlesha & Hana Kobzová
