News

SEA

Demand Gen Campaigns

Tiago Goncalves shared some best practices for the new beta for Demand Gen campaigns...
SEA

Update Keyword policy

Google is going to make changes in keyword validation which can cause an increase in...

Marketing Mix Modeling

Yesterday Ekaterina Lyskova shared that Google made a Marketing Mix Modeling...
SEA

New in Ads Gen Z Music Lineup

Google has now officially released Gen Z music Lineup. With this lineup, advertisers can...

Sneak peak Threads

Jack Horwood found these first pictures of Threads the new text-based app from Meta...
SEA

Smart Shopping Pmax upgrade email

David Zouzout got this email that remaining Smart Shopping campaigns are upgrading to...

Marketing Mix Model

Sergey Gordeev shared this interesting document about Marketing Mix Models from Google...
SEA

Google Ads 2.4

The Google Ads editor version 2.4 is out. For more information...

Privacy Policy update

Google has updated its Privacy Policy to use data to train its AI systems...