SEA

Emmanuel Flossie found this new beta feature in Merchant Center called browsing experience. This new feature is focused on image quantity and quality.

Google Ads news New column Google Ads VIVEK GUPTA found this new column in Google Ads! Conversion diagnostic tab Thomas Eccel found out that Google is rolling out the conversion account level diagnostic tab for more accounts. This new tool offers weekly updated data, allowing users to review their current measurement setup. Demand Gen costs

I’ve included for you below all the news from week 50. If you want to stay up to date make sure you subscribe to my newsletter: https://lnkd.in/edQGSsmr New Column Google Ads: https://lnkd.in/gFmSZM9HConversion diagnostic tab: https://lnkd.in/gfVu52fiDemand Gen costs: https://lnkd.in/gTA6SFTqMulti-format Ads: https://lnkd.in/gU7QKgCHShorts now have brand safety: https://lnkd.in/gP3FBx8NPMax device metrics: https://lnkd.in/g7WSyPMuFinance policy error: https://lnkd.in/gRa4CYmjNew cookie feature: https://lnkd.in/grjXSTCVYouTube builds

Arpan Banerjee just gave this awesome tips about how to boost your campaigns around Christmas by adding the following demographics.

Mike Rhodes 💡 new script is out! This version includes: – support for shopping campaigns in the Product Matrix– the ability to see product details for individual campaigns– multiple brand terms (for search category buckets) For more information read his post: https://lnkd.in/eC_9qUGb

Thomas Eccel saw this implemented consent mode account banner. Google tells him that he needs to take action before March 2024, or his account can be impacted. Things are changing around consent mode and it is becoming more important!

Starting on March 29, 2024, the Content API for Shopping authentication method and tab in Merchant Center will no longer be available in the classic Merchant Center.

YouTube is enhancing its streaming experience with fewer ad breaks and new features. Responding to viewer preferences, YouTube is testing fewer, longer ad breaks for seamless viewing on connected TVs, resulting in longer viewing sessions. The platform will also display the time remaining in an ad break, offering viewers the option to skip to the

Search Engine Land just announced that Google is going to roll out a feature in the upcoming weeks for the 1% deprecation of Cookies in Q1 2024. They did not tell wich feature. For more information read:https://lnkd.in/eZEkEw6t

PPC Greg found out that the new finance policy is live and that it already triggers for words like appartements… Note Google is now investigating disapproved and limited ad issues following this policy update.