GA4

Brais Calvo Vázquez found out that Geographic information (country, city, etc.) is already propagated to the events sent through the Measurement Protocol! This update began on January 23 to GA4.

Tamás Geiger found these new consent settings in a demo property: – Ads measurement consent signals– Ads personalization consent signals– Verify data consent settings

Google has added user-scoped, session-scopped and event-scoped variations of 8 new platform-agnostic traffic source dimension! These new dimensions can be applied for paid and organic traffic. And across Google media and third-party media. These new dimensions are populated based on the UTM parameter values passed in click URLs For the apps these new UTM values

Kyle Rushton McGregor spotted the new user data retention feature in GA4!

GA4 updates January Reporting in GA4:https://lnkd.in/eAseiuPWGA4 update search table: https://lnkd.in/e2ExTUtAFirst official GA4 update 2024: https://lnkd.in/en5YUPkHDefault all services GA4:https://lnkd.in/eCnqnfZpPlay Console recommendation GA4: https://lnkd.in/egPG7KitGoodbye UA Data: https://lnkd.in/ezB9rVhkMeasurement Protocol documentation has been updated: https://lnkd.in/eYs2G2Py

GA4 can now show the Play Console recommendation!

Tamás Geiger found out that the measurement Protocol documentation has been updated. You can now send the new consent parameter to include consent mode flags in MPv2 hits. For more information read: https://lnkd.in/eRTJqDjS

Josh Silverbauer found out that GA4 has had an update. When you search in the table chart, it will now also filter the above timeline & bar charts:)

Google Analytics changes Q4 December: – new Campaign Manager 360, Display & Video 360, and Search Ads 360 reports– new traffic source dimensions– Improvements to Google Analytics 4 integration with AdSense– Updates to preset date ranges in Explore– Warning about large properties that exceed event collection limits– Google Analytics 4 audience builder in Google Ads–

– new Campaign Manager 360, Display & Video 360, and Search Ads 360 reports– new traffic source dimensions– Improvements to Google Analytics 4 integration with AdSense– Updates to preset date ranges in Explore– Warning about large properties that exceed event collection limits– Google Analytics 4 audience builder in Google Ads– Predefined and custom item-scoped dimensions