GA4

You can now establish links between Google Analytics 4 (GA4) properties and AdSense accounts.

How you count your conversions can be crucial for your campaign. You can inflate some conversions with the wrong settings! In your settings, you can choose once per event or once per session. If you don’t choose an option the default option normally is once per event. The only time it is once per session

Fırat Dere found out that GA4 has introduced an advanced tracking(enhanced conversion tracking) feature that allows the inclusion of user-provided data, such as Google Ads, mail, address, and phone information, along with traffic signals. To counter the negative impacts of cookieless tracking by 2024, sending first-party data along with tag setup is deemed the most

4 GA4 updates in 4 days… That’s a lot of 4’s 😂 In the latest update, Google Analytics 4 introduces new reports for Campaign Manager 360, Display & Video 360, and Search Ads 360. These reports allow for in-depth analysis of data from integrated ad platforms. Accessing the reports is made easy through integration-specific summary

Jon Su found out that GA4 has introduced a new daily fresh option for the GA4 BigQuery export (GA360 customers).

Arpan Banerjee just sent me this message that Google will remove Signals from the reporting identity on February 12, 2024.

Google has announced some new GA4 updates. The first one is that the GA4 audience builder is live in GA4. The second update is that Google has added lots of additional dimensions to the audience builder, segment builder, custom reports builder, and the Data API in Google Analytics 4. For more information check: https://lnkd.in/e5fezCJR

Charles Farina found out that Google has rolled out some updates for traffic source selections. Standard reports now have better restrictions to prevent improper mixtures of traffic scope dimensions (event vs. session/use). Also, Google Ads and DV360 dimensions are in here.

Google has officially announced the improvement of data sampling and the other row and the turn on or off comparison.

Charles Farina found out that sampling has now been introduced into GA4 standard reports.