Author name: Adriaan

Most people don’t have a scaling problem with Meta Ads. They have a structure problem. They launch campaigns… Test random creatives… Blame the algorithm… But skip the fundamentals that actually drive results. So I put together a simple Meta Ads checklist 👇 • Set up tracking the right way (Pixel + CAPI)• Keep your account […]

In 2022, Swedish fintech giant Klarna laid off 700 employees, replacing many roles with AI systems. The move was widely praised as a bold step toward an AI-first future. Fast forward to 2024–2025, and the story has taken a surprising turn.Customer complaints surged. Satisfaction dropped. And automated support struggled with the kinds of problems that

API: https://lnkd.in/eRwAWb-hBrandcast: https://lnkd.in/e2m8FMkwVehicles Ads: https://lnkd.in/eRKmDqsiPhishing mails: https://lnkd.in/ey7gT6EqA/B API: https://lnkd.in/exPmeUEQCustom Audiences: https://lnkd.in/e3VY-5zpVideo to images: https://lnkd.in/eYAshQFJPrimary conversions Smart bidding: https://lnkd.in/ecDaMJjgAPI v24.1: https://lnkd.in/eyHvRYa6AI Generator: https://lnkd.in/exb9qxwGConsent mode: https://lnkd.in/e_UJgtejGA4 Update: https://lnkd.in/eJxBQkQTTop out of stock: https://lnkd.in/eKng6Wm9YouTube Link: https://lnkd.in/eMEEUwxxMerchant Advisor: https://lnkd.in/e37MzuFnShopping Ads: https://lnkd.in/ezRAj-4YGemini dashboards: https://lnkd.in/ekbZuJjbLinking Merchant Center: https://lnkd.in/eXW9garSSearch Partner Network: https://lnkd.in/edCQY7sNMerchant Center for Agencies:https://lnkd.in/enwhXTvk

Google Ads News API Google is pushing developers to move offline conversion imports from the Google Ads API to the Data Manager API by June. Brandcast At Brandcast 2026, YouTube unveiled a range of new advertising and commerce innovations designed to help brands connect with audiences across every screen and drive stronger business results .Custom

Google will automatically link eligible Google Ads accounts with Google Merchant Center starting June 6, 2026. This applies to accounts not currently using product ads and will make it easier to show products in ads, expand reach, and increase sales opportunities. Advertisers can also connect their accounts earlier using the “Connect Now” option. Thanks for

Google Ads now offers full placement reporting for the Search Partner Network, giving advertisers complete visibility into which partner websites displayed their ads and how many impressions each site generated. This report is available in the Content Suitability section and via API, helping advertisers better monitor performance and control where their ads appear. Thanks for

Google is rolling out Merchant Center for Agencies globally, following its initial launch in the U.S. and Canada. The platform gives agencies a centralized and more efficient way to monitor merchant account health and optimize product data across all clients. Key capabilities include: Agency overview dashboard: View all client accounts, onboarding status, and critical alerts

Because Google is shifting from: Google Tag Manager (GTM) to Google Tag. For more information, read: https://lnkd.in/e4qdkKcf? *Note, they are not going to change the name of Google Tag Manager

Google Ads News Expanded Data Manager Google has expanded the Data Manager API with two major updates: support for uploading store sales conversions to Google Ads in a single API request, and broader event ingestion capabilities for Google Analytics. Developers can now send recommended and custom web and app events directly to GA4 data streams

Expanded Data Manager: https://lnkd.in/e_uBu7ucExclusions: https://lnkd.in/eKwKGBK8OpenAI: https://lnkd.in/e_q47jQABidding and Budgeting: https://lnkd.in/e2t5tJkkNew Tag Manager Version: https://lnkd.in/evmdqWN4Site Visits: https://lnkd.in/eH9bFhJ7Passkeys: https://lnkd.in/ebrBHCPiChatGPT Ads: https://lnkd.in/e-ZzSHXQUCP: https://lnkd.in/ew4Vz2H5Simplified measurement: https://lnkd.in/etc9_Q4HVehicle Ads Now Available in Standard Shopping Campaigns: https://lnkd.in/eGp6qDs2Google Ads Update: Call Recording Will Default to ON: https://lnkd.in/e4yw3uRVAdd products with AI: https://lnkd.in/eTg6BfWgGA4: https://lnkd.in/eikwNBXDBig changes coming to Google Tag Manager: https://lnkd.in/e4qdkKcf