LinkedIn announced new features
Linkedin has announced new features: – suggested posts– personalized feeds– advanced search For more information: https://lnkd.in/e7NhKuUb
LinkedIn announced new features Read More »
New notification in Google Ads
Matinique Roelse spotted this new notification in Google Ads. This notification reflects the news from two weeks ago that told advertisers that Google is changing their non-direct click import to full cross-channel conversions!
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AAR for experiments?
Alfred Simon found this option in his experiment that automatically applies the experiment if the results are favorable. I have never seen this before so it looks like this is a new option. Would you use it?
AAR for experiments? Read More »
Bing Chat Ads
Saw this example of how Bing Ads look in Bing Chat. Curious what the performance of these ads will be.
Microsoft Ads updates April
Cool! Microsoft has created an overview of the updates for April these are: – professional Service Ads are now available globally– upgrading to Enhanced CPC– changes to broad match modifier– bulk operations in Asset Library– target bid value: New column for easier optimization
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GA4 launched regular expressions for events
Yesterday Google announced that you can now modify and create events using regular expressions. In my accounts, I didn’t find this new option so it looks like this rollout is not worldwide.
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New process to create GA4 properties
Julius Fedorovicius just posted that Google has changed the process of how to create a property. If you now set up a property you have to create a business goal. Based on the goal you chose you will see different reports in the sidebar(grouped differently). If you want to see the old sidebar choose baseline reports.
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3 new updates for Google Travel
Google has added 3 updates for Google Travel. – A swipeable story format – Flight Price Guarantees – New Discover Options A swipeable story format Today Google shared a new way of browsing hotels because choosing the perfect place to stay can be a tricky task and there are many factors to consider, such as
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UK Publishers Demand $4.2 Billion in Compensation from Google for Lost Revenue
UK publishers have recently taken legal action against Google, claiming that the company has cost them billions of dollars in lost revenue. Specifically, publishers are alleging that Google inflated the prices of its ad-tech services, resulting in reduced ad sales revenues for publishers. The total compensation sought by UK publishers is a staggering $4.2 billion,
UK Publishers Demand $4.2 Billion in Compensation from Google for Lost Revenue Read More »