Google will pay $100 million to settle a 14-year lawsuit over AdWords billing practices (2004–2012) without admitting wrongdoing. The case alleged manipulated discounts and ads shown outside targeted areas, violating California’s unfair competition law. The settlement, pending judicial approval, may compensate advertisers, with up to 33% allocated to lawyers. The case highlights transparency concerns and […]
Google Settles $100M AdWords Dispute Read More »
Starting April 14, 2025, Google will update its Unfair Advantage Policy to clarify that the restriction on showing multiple ads for the same business, app, or site applies only to a single ad location. The revised policy continues to prohibit gaining an unfair traffic advantage, such as violating affiliate program rules or attempting to show
Update to Google’s Unfair Advantage Policy (April 2025) Read More »
Rudolph Dekker discovered that Google launched hotel price tracking on google.com/hotels. Turn on tracking to get email alerts when prices drop for hotels that match your filters. Available worldwide on mobile and desktop. 40% of travelers book rooms with free cancellation to switch to better deals.
Hotel tracking price Read More »
Arpan Banerjee discovered this new setting in Google Shopping! Have not seen this before.
YouTube is changing how views are counted for Shorts, starting March 31, 2025. A view will now be counted when a Short starts playing or replays, with no minimum watch time required. Previously, a view was only counted after a certain duration of watching. This change is meant to give creators a more accurate sense
Change in views count Read More »
Arpan Banerjee discovered that Google has given us more insights into WhatsApp conversion!
More information on WhatsApp conversions Read More »
Starting April 23, 2025, Google Ads API will fix a data issue in version 17 where the current_average_target_micros field in LOWER_TARGET_ROAS recommendations was incorrectly returning whole currency units instead of micros (1 unit = 1,000,000 micros). After the fix, the field will correctly return micros values, improving precision. Action required: If your app or script
On March 26, 2025, the Google Ads Gambling and games policy United States country-specific requirements was updated to disallow Lottery Couriers in Texas and New Mexico. Consequently, advertising of lottery couriers in Texas and New Mexico is prohibited effective immediately.
Gambling and games policy Read More »
First time seeing the stickers/affiliate product links live in YouTube! Spotted by Arpan Banerjee.