January 2, 2025

Top recommendations

Oh wow, Google has done it again rolling out Pmax creation as their “top recommendation,” complete with a flashy background pic. Really subtle, right? Spotted something similar a few weeks ago in the SERP, where it was straight up acting like a gif. Eye-catching? Sure. Better for your performance not always! But hey, we all […]

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Update to the Abusing the Ad Network policy

In December 2024, Google will update the Abusing the Ad Network policy to clarify enforcement actions regarding ads that may violate the Spam Policies for Google Web Search, as follows: Advertisers must not violate Google Search’s Spam Policies. Specifically, ads directing to destinations removed from Google Search through a manual action will be disapproved. Site

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