News

SEA

PMax guide enhancements

Google has announced some PMax Guide enhancements! For more information go to:...
SEA

Understand Roas dynamics

A higher ROAS does not mean more profit. If you look at the graph below from Maximilian...
SEA

Google has released a FAQ for Demand Gen

Another interesting finding from Dario Zannoni. He discovered and shared on his profile...
SEA

Deprecation of Cross-Device Conversion Metric Values

On Wednesday Google announced the deprecating of cross-device conversion metric values in...
SEA

Image upscaling enhancements

Anthony Higman found out that Google has added a new feature called Image Upscaling...
SEA

Pictures are becoming more important?

Tools like Google Lens make image search more important and keywords less important. If...

LinkedIn has released a new tool!

LinkedIn has released a new tool called sponsored articles! With this new tool companies...
SEA

84 Days Maximum

Matinique Roelse found out that Google changed the maximum days of an experiment to 84...
SEA

Connecting with other PPC’ers

Miles McNair already posted about how they help members of The PPC Hub build meaningful...