SEA

Google has confirmed that Gross Revenue becomes available to all publishers using Ad Manager 360 and to all advertisers using Display & Video 360. With this feature publishers and buyers can verify that there are no hidden fees in ad tech. For more information check: https://lnkd.in/eqdibVFN

In groups and on forms people are talking about missing reviews on Google Local Service Ads. It could be that Google is cleaning up reviews or that this is a bug.

Interesting video from Adalysis: Your PPC Recommendation Engine about how to make effective custom audiences.

Very cool! Kirk Williams shared a walkthrough of the new Merchant Center called Merchant Center Next. If you don’t have access to this new versions you need to check this out. Because sooner or later you will use this version.

Beginning in June, Microsoft Store Ads will expand to more than 150 regions worldwide. Before they were only available in The U.S. Advertisers will also have more options with Premium Search Ads within the Microsoft Store and Bing.com search results. Besides these two changes, Microsoft also announced: For more information read this article.

Yesterday Thomas Eccel got this picture from Hannes Kinigadner where it looks like Google is again testing with multiple pictures in one Ad. #Google #test #PPC #SEA #Ads

In July Google will introduce a new Ads transparency policy. In this policy Google will give details of certain advertiser-related information like name, location and Ads. This information will be available to all users in the Ads transparency Center and Ad Disclosures. More information is following soon.

On 24 July 2023, Google will update its Google Ads Trademarks. From that date, Google will accept and process trademark complaints only against specific advertisers and/or ads.

Google is going to update on June 28 the Gambling and games policy for Panama country-specifics.

On Monday Google launched structured data files v6. For more information check: https://lnkd.in/eZTcjaMh