SEA

In February 2024, Google will update its Personalized ads policy to include new restrictions on personalized ads related to consumer financial products and services. The expansion of the “Credit in personalized ads” policy to “Consumer finance in personalized ads” will prohibit targeting specific sensitive interest categories in the United States and Canada based on demographic […]

Arpan Banerjee just send me this message where you see that scripts are now powered by apps script. I have never seen this before! Has anybody else seen this?

Lunio shared this awesome example of Discovery Ads vs Demand Gen ads! For more information about their article check: https://lnkd.in/edPFee6X

Annelies Pijffers just sent me this Dutch screenshot from an interface change in the placement settings for Display Ads! In this overview, you have the subject, placement, and keywords below each other in a different style.

Mike Ryan just found out that you can now see the Merchant Center Version in GMC.

Marthijn Hoiting found out that in March 2024 Google will introduce two new parameters for consent mode that will be required for personalized advertising. I was able to find some more information from Simo Ahava. He told his followers that the two new signals are dedicated to audience building and remarketing use cases.

On December 12, 2023, the Google Ads Gambling and games policy Argentina country-specifics will be updated. Google will begin to accept and run ads for online gambling from entities licensed by the ‘Instituto Provincial de Loterías y Casinos de la Provincia de Buenos Aires’ (“IPLyC”) in the Province of Buenos Aires, and from entities licensed

VIVEK GUPTA found out that Google is rolling out Demand Gen experiments to more accounts. Not that this feature was already live for accounts a few weeks ago. This is a further roll-out.

Leon Reschke found out that from this year URL paths only include lower cases when shown.

The campaign settings button was launched a few weeks/months ago. This button was launched after complaints about finding the campaign settings. Thomas Eccel found out that Google is now expanding this button to more accounts.