June 7, 2026

A reported SpaceX IPO filing suggests Google has committed nearly $920M per month to rent AI compute capacity from SpaceX, including around 110,000 NVIDIA GPUs from late 2026 through mid-2029. That would put the deal at roughly $29B over the full term. Why does this matter? Google already builds its own TPUs. Alphabet is also […]

Know what you’re really measuring. Most advertisers only look at one column… And make decisions based on incomplete data. Here’s the difference 👇 🔹 All Conversions (by click time) Counts conversions on the day the ad was clickedTells you when interest happenedNot when results happened 🔸 All Conversions (by conversion time) Counts conversions on the

Most people think server-side tracking is simple. Set up a server → send events → get better data. Reality in 2026? Server-side tracking is a system. The biggest mistake I still see: People treat it as a “technical upgrade”… Instead of a business advantage. Because server-side isn’t just about accuracy. It’s about control. Winning with

Make Your Ads More Relevant with Keyword Insertion in Google Ads Keyword Insertion automatically updates your ad text with the keyword that triggered your ad, helping your message match what people are searching for. Example Headline: Buy {KeyWord:Chocolate} If someone searches for: Dark Chocolate → Buy Dark ChocolateSugar Free Chocolate → Buy Sugar Free ChocolateGourmet

Most people are prompting Claude the wrong way for Google Ads. They ask things like: “Give me tips to improve my campaigns.” And then wonder why the output feels generic. The quality of AI output depends on the quality of: • context• structure• data• constraints• goals What changed everything for me was treating Claude less