June 30, 2025

According to the WSJ, Meta is building a system where advertisers simply upload a product image and budget and AI handles everything else. Think: – Instant asset creation (image, video, copy)– Automated targeting across Meta platforms– Real-time personalization per user (even based on geolocation)– Budget recommendations + performance optimization– A “goal-based” model: you set the […]

Additional data sources are now supported for cost data import in open beta. With this enhancement, you are able to import cost data from multiple sources such as: – Google Sheets– Amazon Redshift– Amazon S3– BigQuery– Google Cloud Storage– HTTPS– MySQL– PostgreSQL– Snowflake

Natasha Kaurra discovered that Google Ads has introduced a new required setting when creating campaigns: advertisers must now confirm whether their campaign involves EU political ads. This change aligns with evolving European regulations.