Starting May 15, 2025, Google will begin removing the “Video Games (Casual & Online)” sensitive category from ad Blocking controls.
If you’re not using this category, no action is needed it will be automatically removed.
If you’re currently using this block, it will be labeled as “Deprecated” on May 15, and the block will stop working on June 15, 2025.
To continue blocking similar content, use general categories like:
– “Video Games, Consoles & Accessories”
– “Online Games & Puzzles”
– or their subcategories.
Recommendation: Review and update your Blocking controls to maintain brand safety.
